Welcome to this edition of The SoDA Report on Digital First, Digital Fast, developed in partnership with Contentful.

Delivering at the Speed of the Customer
Digital First - Digital Fast Lakai Newman Digital First - Digital Fast Lakai Newman

Delivering at the Speed of the Customer

As long as I've been creating web experiences, I’ve heard people use the "building a house" analogy. To build a house, first you need a blueprint (strategy), and then you pour the foundation (platform), build the walls (wireframes), install the plumbing and electrical (APIs), put in the fixtures and flooring (content) and finally decorate (visual design) and move-in (launch).

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Delivering a Unique Agency Service: Digital-first Strategies for the New Normal
Digital First - Digital Fast Lakai Newman Digital First - Digital Fast Lakai Newman

Delivering a Unique Agency Service: Digital-first Strategies for the New Normal

We live in a new normal. People interact with brands via digital channels more than ever before. Those digital channels act as gateways between customers and businesses — and the businesses that master the art of digital engagement will attract and retain the most customers. Because of this, businesses are looking for partners and platforms that support every dimension of a digital-first strategy.

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 Team and Partners

 

The Society of Digital Agencies (SoDA) serves as a network and voice for entrepreneurs and innovators around the globe who are creating the future of marketing and digital experiences.

  • Head of Production & SoDA Communications Manager

    Lakai serves as SoDA’s Managing Editor and Head of Production for the SoDA Report, the organization’s trend publication featuring compelling research insights, global thought leadership, and award-winning project showcases.

  • SoDA Brand & Production Designer

    Since joining SoDA's Operations team in 2014, Jessica Ongko has been deeply involved with strengthening SoDA’s brand and visual identity while collaborating with agencies around the world to design and create publications, event signage, and both digital and physical assets related to the work of SoDA. Jessica serves as the Production Designer for the SoDA Report.

 

Contentful, the global leader in omnichannel content platforms, powers digital experiences for 28% of the Fortune 500 and thousands of leading global brands. It enables enterprises to deliver omnichannel digital experiences with greater speed and scale than with a traditional CMS. Contentful unifies content in a single hub, structures it for use in any digital channel, and integrates seamlessly with hundreds of other tools through open APIs. Companies such as Telus, Atlassian, Alpro, Clover, Intercom, Chanel and many others rely on Contentful’s content platform.

  • Vice President of Partnerships

    Kevin brings 20+ years of experience in high-growth SaaS companies leading Business Development, Corporate Development, and Partner teams. His passion for developing long-lasting, successful partnerships has enabled him to expand the reach and revenue with organizations continually. Before joining Contentful, Kevin held senior leadership positions with Hootsuite, Hearsay Systems and Cisco. Kevin began his technology career at Beyond.com, driving the first wave of digital downloading with Symantec, Claris, Lotus, and Microsoft. Kevin holds a B.A. from University of California at Davis.

  • Director of Partnerships EMEA

    Kristin Montag Brown is leading Partnerships in EMEA and Asia at Contentful. With her team, she is responsible for developing and managing a partner network that consists of digital agencies, consultancies and system integrators. With over 13 years of experience in the tech, digitization and SaaS industry in various roles ranging from Sales to Product Management and Marketing to Partnerships, she is passionate about seeing how customers and partners solve business problems using innovative technology.

  • Director of Partnerships NA

    Jason Saroyan heads up the solutions partnerships team for the Americas and Oceania, which supports agencies, consultancies and systems integrators that help businesses shift from traditional, monolithic systems to a microservice-based architecture with Contentful. A market development expert, Jason has spent the last 20 years focused on the adoption of leading technologies for agencies, online business, brands, and enterprises.